World’s #1 CRM (2024)

World’s #1 CRM (1)

Salesforce brings together CRM + AI + Data + Trust on one integrated platform to help companies connect with their customers in a whole new way. Discover why we’ve been ranked #1 for CRM Applications based on IDC 2023 Revenue Market Share Worldwide*.

* IDC, Worldwide Semiannual Software Tracker, April 2024. CRM market includes the following IDC-defined functional markets: Sales Force Productivity and Management, Marketing Campaign Management, Customer Service, Contact Centre, Advertising, and Digital Commerce Applications.

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Get insights from global business leaders about AI, CRM and the key principles that companies must prioritise for growth.

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See how to increase revenue using AI for CRM.

Hear how Salesforce Einstein brings AI, real-time customer data, automation, and CRM together to boost revenue and productivity.

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Learn how business leaders empower employees to lead with data maturity and build a trusted data foundation.

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World’s #1 CRM (2024)

FAQs

What is the number one CRM in the world? ›

Salesforce is the number one CRM provider in the world, according to a recent study conducted by the International Data Corporation (IDC). Celebrating its 11th consecutive year at the top of the charts, Salesforce boasts a record that Ed Sheeran would be proud of.

Is Salesforce the world's #1 CRM? ›

Salesforce. #1 CRM. Ranked #1 for CRM Applications based on IDC 2022 Revenue Market Share Worldwide. Our best-in-class applications all work together, so all your teams can, too.

What is CRM answers? ›

Customer relationship management (CRM) is a system for managing all of your company's interactions with current and potential customers. The goal is simple: improve relationships to grow your business. CRM technology helps companies stay connected to customers, streamline processes, and improve profitability.

Which is #1 CRM and show some proof? ›

Salesforce: Salesforce has long been a dominant player in the CRM market due to its wide range of features, customization options, and scalability. HubSpot CRM: HubSpot offers a powerful free CRM along with a suite of marketing, sales, and service tools, making it a popular choice for businesses of all sizes.

Is Salesforce still the best CRM? ›

Based on our testing, Salesforce is also one of the best CRMs for sales teams. This is largely down to its analytics capabilities. If your sales team is in need of a robust reporting tool that enables you to develop custom reports and in-depth dashboard, Salesforce if your best bet.

What is the most used CRM in the US? ›

NetSuite CRM

One of the most used CRM software programs continues to be NetSuite CRM, the highest-ranked CRM Company in USA. Among many other things, it features modules for handling opportunities, campaigns, email marketing, customer support, analytics, and customer portals.

What is CRM in simple word? ›

CRM (customer relationship management) is the combination of practices, strategies and technologies that companies use to manage and analyze customer interactions and data throughout the customer lifecycle. The goal is to improve customer service relationships and assist with customer retention and drive sales growth.

Which one is the type of CRM answer? ›

Every business should use a CRM to improve their business processes and increase revenue, but how do you know which type of CRM is right for your company? There are 3 main types of CRM software: operational CRM systems, collaborative CRM systems, and analytical CRM systems.

What is a CRM for dummies? ›

CRM For Dummies is the small business leader's guide to managing customer interactions. Customer relationship management is a critical part of any business, and it encompasses everything from business strategy and HR to sales, marketing, events, and more.

What data does CRM collect? ›

CRM data refers to information or records about customers that are stored within a CRM system. There are many pieces of data that you can store in your CRM, such as a contact's name, email, phone number, city or location, address, gender, education, work history, and marital status.

Is Salesforce a CRM? ›

Salesforce is the leading CRM platform that comes with a lot of standard functionality (think out-of-the-box products and features). It helps companies run their business effectively and increase revenue. Many companies use Salesforce for different purposes, depending on their specific needs and business goals.

What is CRM in one line? ›

Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information.

Who is the global leader in CRM? ›

Salesforce Ranked #1 CRM Provider for 11th Consecutive Year - Salesforce.

Who is the leading CRM vendor? ›

Salesforce

What is the largest provider of CRM software? ›

1. Salesforce.com is the largest ______ provider of CRM software. Explanation: Salesforce.com extended its SaaS offering to allow developers to create add-on applications.

What is the first CRM in the world? ›

In 1987, Mike Muhney and Pat Sullivan from Texas introduced the world's first contact management software for PCs, the true precursor to the modern CRM system: ACT! ACT! collected and, to a limited degree, analyzed customer information, making it possible to digitally customize communications.

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