Phantom Social Feed:- Crypto Wallet is no longer depository of users’ digital assets. They have now developed in multi -purpose applications with increasing integration of DEFI services. The most recent trend adopted by Crypto Wallet is the integration of social feed within the wallet.
The coinbase is in the process of rebuilding its wallet to integrate mini social apps within its interface.
In a similar latest example, Phantom has introduced a social feed in its wallet interface. Currently in Beta, the purpose of this feature is to “connect” traders and friends, bringing real-time on-concert activity and community insight directly into the experience of wallet.
Announced on Thursday, updates enable users to follow the trading activity of friends, monitor the “whale” moves and discover trending tokens without leaving the Phantom Interface.
Are Crypto Wallets Phantom the New Business Model?
The success of social media applications like X, Facebook and Instagram is probably the most new business model of the 21st century.
Crypto Wallets are trying to repeat that success within their application today. Phantom’s social feed repeats somewhere, however, for crypto trading in web 3.
At its core, the social feed of the phantom acts like a micro-social network for on-chain data. Users can follow the individual addresses of friends or major traders, to see what they are doing or trading.
In addition, the feed allows users to follow specific tokens, purchasing/selling an individual stream, token reactions and new follow -up events.
Your wallet has just become social.
Follow friends to live with your trades. See what the whales are buying and selling. Search the trending token quickly.
All in one place.
Now in beta. pic.twitter.com/u9sw2ipm9s
– Phantom (@Phantom) May 28, 2025
Thus, like the social media feed, each feed update appears in real time. This means that new stories will be inhabited every few seconds, ensuring that traders can see emerging trends and remarkable mass transactions. Once capable, the feed automatically prioritizes activity from addresses and tokens that you choose to follow.
As Company announcementPrivacy ideas are addressed with granular control. By default, the user’s “default public address” only appears on the activity feed.
However, users can switch to a separate wallet address or togle visibility settings:
- Private – Approval is required for followers or
- Invisible – no public activity was shown
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On-chain social emergence within the wallet
While traditionally crypto wallets have focused on transaction management, the social feed of Phantom has tapped the trend-spotting requirements of direct active traders. Many crypto wallets are now offering to integrate these social feeds.
Recently, Coinbase Wallet also introduced her beta. It also introduces a native social feed where manufacturers can post updates, users can tip, and NFT can be accessed and shared in real time.
Apart from social feed, Coinbase Wallet has also integrated several mini apps. These onchain experience live inside the crypto wallet under the Apps tab. Without a standalone download, they help users access it within the crypto wallet.
Thus, if successfully implemented by a coinbase or phantom wallet, it can also push other crypto wallets to follow the same model.
https://x.com/coinbasewallet/status/1918327981715460226
Also read: Is Meta adopting bitcoin?
Disclaimer: The material may include the author’s personal opinion and is subject to market conditions. Do your market research before investing in cryptocurrency. The author or publication does not have any responsibility for your personal financial loss.
